Guy Kawasaki – Do not write a mission statement, write a mantra

Written and accurate as at: 10 November 2009

Instead of a big fancy mission statement Guy suggests a simple mantra. But what does entrepreneurial concepts such as this have to do with personal finance?

It helps you answer, “what is the purpose of my work?” If your answer is to make money, you can look a little deeper, and determine if it is to make money, or provide for your current and future financial needs. If this is the case, it is important that you blend both spending for today and investing for tomorrow.

Your answer may be less dollar related, and more about making the world a better place, or simply because you enjoy it. If so, don’t forget that to work you need to be physically, mentally and emotionally capable to do so. So while you may see yourself working forever, don’t forget to protect yourself with insurance in case you become injured, ill or unable to work for some other reason.

In the meantime, don’t underestimate how valuable a personal mantra can be for you. It can help you remember why it is that you are doing what you do.